Farm Fit
Context
Farm fit is an IoT-based product/service offer for 'Hansong Technologies' that will allow them to successfully enter the community poultry market.
Team
This project was led by former GE Appliances Design Director, now a professor of practice. Three person teams were created based on background and interests. Each team envisioned themselves as a business consulting firm’s design advocates, hired by Hansong Technologies.
Project Duration
48 hours in 3 Weeks
Tools Used
Adobe XD, Photoshop, Illustrator
Client
Hansong Technologies
Result
Hansong rated our pitch and solution as a unique opportunity for their immediate business/roadmap.
My Roles & Responsibilities
I had rotating roles with teammates in different phases of the project
- Led the product design team from research through Ideation & down selection (Product Manager)
- Conducted environmental analysis and strategized the new revenue stream
- Identified key partners for new business unit (Operation Manager)
Product Pitch
I am working on the case study. Meanwhile enjoy our pitch deck and the toast below
Highlights of the Farm Fit business model
Value for CSA Farmers (Customers)
- More subscriptions from high-protein diet seekers
- One stop solution to monitor barn and chicken health
- Reduced labor for maintainence
Value for Fitness Freaks (Consumers)
- Direct association with gym services enables them to reach out to trusted farm fresh eggs
- Updates on smart watches help them know about healthy food services
- Spend less time in searching for natural protein availability
Value for Hansong's Business
- Low cost solution that could be easily installed with existing technology
- Revenue from installation and maintenance
- Open up new revenue to support fitness freaks who rely on farm-fresh food
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Last updated on Oct 2022